1

Can Your Marketing Planning Procedures be Improved?

Stanley F. Stasch and Patricia Lanktree
Journal:
Journal of Marketing
Year:
1980
Language:
english
File:
PDF, 394 KB
english, 1980
3

Systems Analysis for Controlling and Improving Marketing Performance

Stanley F. Stasch
Journal:
Journal of Marketing
Year:
1969
Language:
english
File:
PDF, 460 KB
english, 1969
5

Linear Programming and Media Selection: A Comment

Stanley F. Stasch
Journal:
Journal of Marketing Research
Year:
1967
Language:
english
File:
PDF, 577 KB
english, 1967
6

IN SEARCH OF A BETTER APPROACH TO THE DEVELOPMENT OF NEW PRODUCTS

Stasch, Stanley F., Lonsdale, Ronald T.
Journal:
Journal of Consumer Marketing
Year:
1986
Language:
english
File:
PDF, 757 KB
english, 1986
7

WHEN ARE MARKET LEADERS MOST LIKELY TO BE ATTACKED?

Ward, John L., Stasch, Stanley F.
Journal:
Journal of Consumer Marketing
Year:
1986
Language:
english
File:
PDF, 625 KB
english, 1986
11

Book Review: A Programmed Solution for Estimating Retail Sales Potential

Stasch, Stanley F.
Journal:
Journal of Marketing Research
Year:
1968
Language:
english
File:
PDF, 493 KB
english, 1968
12

Linear Programming and Media Selection: A Comment

Stasch, Stanley F.
Journal:
Journal of Marketing Research
Year:
1967
Language:
english
File:
PDF, 546 KB
english, 1967
13

Series B, Managerial || Free for All

Robert L. Froemke, R. M. Adelson, Stanley F. Stasch and David B. Montgomery
Journal:
Management Science
Year:
1967
Language:
english
File:
PDF, 1.17 MB
english, 1967
15

How Small‐Share Firms Can Uncover Winning Strategies

Ward, John L., Stasch, Stanley F.
Journal:
Journal of Business Strategy
Year:
1988
Language:
english
File:
PDF, 483 KB
english, 1988
17

Evaluating Aggressive Marketing Strategies for Smaller‐share Firms

Stasch, Stanley F., Ward, John L.
Journal:
Marketing Intelligence & Planning
Year:
1989
Language:
english
File:
PDF, 596 KB
english, 1989